Tom Cruise ROCK OF AGES: box office misfire
Though not exactly a "Tom Cruise movie," Rock of Ages will likely become Cruise’s weakest domestic performer since the Robert Redford-directed Lions for Lambs six years ago — and the actor’s "second-weakest" since two 1999 releases: Paul Thomas Anderson’s Magnolia (which earned Cruise a Best Supporting Actor Oscar nomination) and Stanley Kubrick’s Eyes Wide Shut. (Rock of Ages photo: Tom Cruise as Stacee Jaxx, with Malin Akerman.)
Landing behind Madagascar 3: Europe’s Most Wanted and Ridley Scott / Michael Fassbender’s Prometheus, the Adam Shankman-directed, $75m-budgeted Rock of Ages scored a disappointing $14.43 million at the North American box office this past weekend according to box office actuals found at Box Office Mojo. It should be noted that although the movie itself received mediocre reviews, Tom Cruise was generally singled out for critical praise.
Tom Cruise: Rock of Ages trump card
In fact, Tom Cruise was Rock of Ages’ key selling point. His previous movie, the more standard Cruise vehicle Mission: Impossible - Ghost Protocol, was a major worldwide success in late 2011/early 2012. Rock of Ages, however, will likely fail to even match its production costs domestically — let alone recover them. Chances of overseas success are slim as well, as the Broadway musical on which Shankman’s film is based is less well known abroad. Yet, Tom Cruise remains a major box office draw internationally, which makes him Rock of Ages’ trump card outside the United States.
Rock of Ages cast
An all-star ensemble, in addition to Tom Cruise, Rock of Ages features newcomer Diego Boneta as the romantic lead, Footloose’s Julianne Hough as Boneta’s love interest, in addition to Oscar winner Catherine Zeta-Jones (Chicago), Oscar nominees Alec Baldwin (The Cooler) and Paul Giamatti (Cinderella Man), plus Russell Brand, Malin Akerman, Will Forte, Bryan Cranston, and Mary J. Bilge.
Box office: That’s My Boy ahead of Snow White and the Huntsman
The weekend’s no. 4 movie was not Rupert Sanders’ Snow White and the Huntsman as Sunday estimates indicated, but the Adam Sandler / Andy Samberg comedy That’s My Boy. The good news for Sandler ends there: the critically lambasted R-rated comedy took in a mere $13.45 million at 3,030 locations. In other words, That’s My Boy could well become Adam Sandler’s biggest box office bomb (in relation to the film’s $75 million production budget).
That’s My Boy also features Leighton Meester, Milo Ventimiglia, Blake Clark, Meagen Fay, Vanilla Ice, Tony Orlando, Rock of Ages’ Will Forte, 1972 Best Supporting Actor Academy Award nominee James Caan (The Godfather), and 1995 Best Actress Oscar winner Susan Sarandon (Dead Man Walking).
Right behind That’s My Boy was Snow White and the Huntsman, which drew $13.26 million, down 42 percent from last weekend. Although that’s an acceptable drop-off rate, it was still quite a bit higher than those for two other big summer movies, Men in Black III (-28 percent) and The Avengers (-21 percent). Kristen Stewart, Chris Hemsworth, Charlize Theron, and Sam Claflin star.
“Tom Cruise ROCK OF AGES: Box Office Flop” / Tom Cruise Stacee Jaxx / Malin Akerman picture: David James / Warner Bros.