According to Magnolia Pictures, "The Oscar® Nominated Shorts Films of 2010" crossed the $1 Million mark at the North American box office today. Released annually by Shorts International and Magnolia Pictures, the program was created five years ago so audiences could check out the ten animated and live action Academy Award-nominated shorts in theaters at the time of the Oscar ceremony.
As quoted in the Magnolia Pictures press release, Carter Pilcher, Chief Executive of Shorts International, says that "audiences for the Oscar nominated shorts jumped by 52% in the short space of a year and more than 1000% in 5 years … For the first time ever these films are also currently available on cable systems through Movies On Demand."
As per the Magnolia release, the program is entering its seventh weekend in selected cinemas across the US. To find a theater near you, visit www.shortshd.com/theoscarshorts.
It is also available through iN DEMAND to US cable audiences via Movies On Demand (MOD). This year's program includes all the nominees as well as the Academy Award winners for best Live Action short, New Tenants (photo), and best Animated short, Logorama.