January Jones, X-Men: First Class
June 3-5 weekend: X-Men: First Class scored $55.1 million – including about $3.37 million from Thursday midnight screenings – in North America (U.S. and Canada only) as per final studio figures found at boxofficemojo.com.
Directed by Matthew Vaughn (Kick-Ass, Stardust), produced by Bryan Singer, and starring James McAvoy, Michael Fassbender, Jennifer Lawrence, Rose Byrne, January Jones, Kevin Bacon, Nicholas Hoult, Oliver Platt, and Jason Flemyng, the X-Men prequel was the least attended of all the X-Men films. Even so, a movie that earns $55 million in its first three days could hardly be considered a flop – a disappointment for those who were expecting figures to at least match Thor‘s $65 million opening.
X-Men: First Class’ per-theater average was a solid – though hardly outstanding – $15,134 at 3,641 locations. Official budget: $160 million.
Now, the good news: X-Men: First Class opened in 74 territories, grossing an estimated $61 million – a figure similar to that of X-Men Origins: Wolverine a couple of years ago as per Box Office Mojo’s Brandon Gray. Now, the US dollar was generally stronger two years ago; that does make a difference when comparing international grosses.
In any case, X-Men: First Class performed particularly well in the United Kingdom, France, and East Asian countries, especially South Korea and Taiwan, where it far outperformed Wolverine.
Featuring Bradley Cooper, Zach Galifianakis, Ed Helms, and Justin Bartha, Todd Phillips’ The Hangover Part II was down a worrisome 63 percent on its second weekend out, bringing in $31.4 million at the North American box office.
And remember, Friday last week wasn’t even the widely panned comedy’s first day out: The Hangover 2 opened on Wednesday at midnight. For comparison’s sake, the original The Hangover, which did open on a Friday, was down 27 percent on its second weekend out.
The Hangover 2‘s domestic total: $185.8 million. Worldwide total: $337.3 million. Cost: $80 million.
At no. 3, Kung Fu Panda 2 took in $23.9 million (down 50 percent). The China-set animated actioner features the voices of Jack Black, Angelina Jolie, Dustin Hoffman, Jackie Chan, Michelle Yeoh, Jean-Claude Van Damme, Seth Rogen, Lucy Liu, David Cross, and Gary Oldman. Domestic total: $100 million. Worldwide total: $225 million. Cost: $150 million.
Starring Johnny Depp, Penélope Cruz, Geoffrey Rush, Sam Claflin, Ian McShane, and Astrid Bergès-Frisbey, Rob Marshall’s Pirates of the Caribbean: On Stranger Tides added $18 million (down 55 percent) at no. 4. Domestic total: $190.2 million. Worldwide total: $790.6 million. Cost: $250 million.
With $600.4 million internationally, On Stranger Tides’ is the 16th biggest overseas grosser ever (not adjusted for inflation, currency fluctuations). On Stranger Tides has been out for two and half weeks. With $69.4 million, it was the weekend’s biggest box office hit internationally, beating X-Men: First Class.
At no. 5, Bridesmaids pulled in $12 million. The Paul Feig-directed comedy features Kristen Wiig, Maya Rudolph, Melissa McCarthy, Jon Hamm, Rose Byrne, and Jill Clayburgh. With a cume of $107.2 million, Bridesmaids passed the $100 million milestone this past weekend. Cost: $32.5 million.
Woody Allen-Owen Wilson’s Midnight in Paris brought in $2.76 at no. 8, up 44 percent after expanding from 58 to 147 theaters. Domestic total: $6.79 million. Worldwide: $18.32 million. Cost: $30 million.
At no. 13, Terrence Malick’s The Tree of Life continued to perform well. Now at 20 sites, the esoteric Palme d’Or-winning family drama starring Brad Pitt, Sean Penn, and Jessica Chastain grossed $618,000, averaging an impressive $30,915 per theater.
Among the top twelve movies, Midnight in Paris boasted the highest per-theater average, $18,843, followed by X-Men: First Class’ $15,134.
X-Men: First Class scored $21 million – including $3.37 million from Thursday midnight screenings – in North America on Friday, June 3, according to studio estimates found at Box Office Mojo. Directed by Matthew Vaughn (Kick-Ass, Stardust), produced by Bryan Singer, and starring James McAvoy, Michael Fassbender, Jennifer Lawrence, Rose Byrne, January Jones, Kevin Bacon, Nicholas Hoult, Oliver Platt, and Jason Flemyng, the X-Men prequel will likely reach $53m-$55 million over the weekend, which places its revenues near the lower end of expectations.
For comparison’s sake: Thor‘s Friday debut brought in $25.5 million a few weeks ago (admittedly, the Kenneth Branagh-directed action-fantasy had the advantage of revenue-boosting 3D ticket prices). Starring Hugh Jackman, X-Men: Wolverine grossed $34 million on opening day two years ago. Starring Edward Norton, The Incredible Hulk collected $21.45 million on its first Friday out in 2008, while the original X-Men grossed $20.78 million back in 2000, or the equivalent of $30 million today. In other words, on its first day out X-Men: First Class sold about 30 percent fewer tickets than the original eleven years ago.
June 4 early morning
Matthew Vaughn’s X-Men: First Class, featuring James McAvoy, Michael Fassbender, Jennifer Lawrence, January Jones, Kevin Bacon, and others, opened with an estimated $21 million on Friday, June 3, including about $3.3 million from midnight screenings, according to early, rough estimates found at Deadline.com.
If those estimates are correct, X-Men: First Class is expected to earn $53 million over the weekend; in other words, at the lower end of expectations and considerably less than Thor‘s $65.7 million (though, admittedly, Thor had the advantage of costlier 3D tickets).
Deadline’s Nikki Finke quotes a Fox executive saying the studio expects X-Men: First Class to land “somewhere around Batman Begins ($48.7 million) and X-Men ($54.4 million.” Minor detail: in (approximate) 2011 dollars, Batman Begins would have earned $60 million and X-Men $79 million.*
Also on Friday, The Hangover Part II, starring Bradley Cooper, Zach Galifianakis, and Ed Helms, collected an estimated $11 million, and is expected to reach $35 million for the weekend. That figure is lower than many pundits had predicted.
At no. 3, Kung Fu Panda 2 drew an estimated $6.2 million on Friday. The weekend haul is expected to be $22 million.
Next in line are Johnny Depp’s Pirates of the Caribbean: On Stranger Tides with $4.9 million on Friday and $16.5 million for the weekend, and Kristen Wiig’s Bridesmaids with $3.5 million on Friday and $12 million for the weekend.
Remember, those are unofficial early, rough estimates. Official Friday estimates will come out Saturday morning. Weekend estimates will be released on Sunday, and weekend box office actuals will come out on Monday. Expect some figures to go up; others to go down.
* Using the “movie inflation calculator” found at Box Office Mojo, which, generally speaking, reflects “average” ticket prices each year based on estimates by the National Association of Theater Owners.
So far this year, Todd Phillips’ The Hangover Part II is the midnight record-holder, having collected $10.4 million.
Photo: X-Men: First Class (Murray Close / 20th Century Fox)